Comstock explores the effects of television viewing on children's daily experience, scholastic achievement, belief and perception formation, consumer behavior,

This volume explores how television has been a significant conduit for the changing ideas about children and childhood in the United States. Each chapter connec

Big World, Small Screen assesses the influence of television on the lives of the most vulnerable and powerless in American society: children, ethnic and sexual

The book presents a well edited review and integration of current research findings from both communication and psychological literature to provide a comprehens

This second edition of a trend-setting volume provides an updated examination of the interaction between families and the most pervasive mass medium: television