THE RIGHT PHRASE FOR THE RIGHT SITUATION—EVERY TIME Your new business strategy isn’t going to sell itself. It’s up to you to convince top decision makers

THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIME Any successful leader will tell you: Giving a strong presentation is the most immediate and powerful way t

The Right Phrase for Every Situation . . . Every Time You know that how you begin a business conversation or meeting sets the stage for success. But coming up w

This book discusses business architecture as a basis for aligning efforts with outcomes. It views BA as complementary to enterprise architecture, where the focu