Global Perspectives on International Advertising
| Author | : Ipek Krom |
| Publisher | : |
| Total Pages | : |
| Release | : 2022 |
| ISBN-10 | : 1799896730 |
| ISBN-13 | : 9781799896739 |
| Rating | : 4/5 (30 Downloads) |
Book Synopsis Global Perspectives on International Advertising by : Ipek Krom
Download or read book Global Perspectives on International Advertising written by Ipek Krom and published by . This book was released on 2022 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book of contributed chapters gives a global perspective on international advertising from countries/regions from around the world, giving an overview of the advertising industry from the perspective of geopolitics, socio-politics, economics and culture of the country/region"--
