Exploring Media Discourse
Author | : Myra Macdonald |
Publisher | : Oxford University Press |
Total Pages | : 228 |
Release | : 2003 |
ISBN-10 | : 0340719893 |
ISBN-13 | : 9780340719893 |
Rating | : 4/5 (93 Downloads) |
Download or read book Exploring Media Discourse written by Myra Macdonald and published by Oxford University Press. This book was released on 2003 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: This exciting new title explores how a concept of discourse can be usefully applied to the analysis of visual as well as verbal texts. Drawing on case studies and examples from British and US media, it re-examines the relationship between discourse and ideology demonstrating how both concepts interrelate and contribute to media analysis.