Wine Marketing
| Author | : Colin Michael Hall |
| Publisher | : Routledge |
| Total Pages | : 378 |
| Release | : 2008 |
| ISBN-10 | : 9780750654203 |
| ISBN-13 | : 0750654201 |
| Rating | : 4/5 (03 Downloads) |
Book Synopsis Wine Marketing by : Colin Michael Hall
Download or read book Wine Marketing written by Colin Michael Hall and published by Routledge. This book was released on 2008 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a practical guide to the specific issues that affect the marketing of wine at an international level. The author covers theory and the results of research but the focus is on the nuts and bolts of marketing based on case studies.
