Gives 1,001 short tips for small businesses on advertising, direct mailings, press kits, marketing on the internet, trade shows, free markets, networking, publi

The advent of user-generated internet content has made it possible for anyone to have his or her voice heard, but it has also made it more difficult to stand ou

Provides counsel on how to promote oneself and find a desirable job by creating personal brands that exhibit the qualities employers seek.

No matter what field one may be in, there is a need to market oneself, and Girard, bestselling author of "How to Sell Anything to Anybody," reveals important sa